Jay Kumar: The Compere Extraordinaire
“The theme of Jay Ho talk show is Motivation and Inspiration with a tadka of entertainment.” Says Jay Kumar, the Anchor Producer of Jay Ho show
For a large chunk of the Indian Diaspora in the US, Jay Kumar is a household name. Over the years, he has carved a niche for himself as an anchor and ensured a fan-following. His fans across the US and elsewhere never miss an episode of Jay-Ho, the talk show he hosts. Not many anchors reach celebrity status. Very few are endowed with the charisma that holds the audience in a spell; Jay Kumar is one.
Confident, well established in
his profession, and no-nonsense personality, he has all the quintessential
attributes that go with a successful anchor. He is always well-equipped with
all the details about the background of his guest and a knack to bring out the
persona he/she is. His innately amenable nature and disarming smile makes him
darling of his guests and the audience. Full of warmth and exuberance, his
personal touch to the show makes his guests feel at home, relaxed and
comfortable. This is the reason the audience finds all his interviews
inimitable and enjoyable.
Jay has been in showbiz for quite
some time though it is not what he is trained for. His passion for cinema got
him where he is today. In fact, he has been associated with New England film
School and Tuff University.
Committed to cater to the taste of his
audience, Jay Kumar explores novel ideas and treads uncharted territories to
inspire and entertain them even if it means to break from the tradition. All
these efforts save the programme from becoming a run-of-the-mill sort of talk
show while establishing him as the compère with a difference. It is, indeed,
different. Unlike many other talk shows out there that thrive on controversies
and theatrics, Jay-Ho aims to discover the person behind its celebrity guest
with an understanding of his or her struggle, highs and lows and how he/she
coped with failures and rejections. Each episode has some takeaways – life lessons
that can motivate and inspire. JHere are excerpts from his interview. As
expected, Jay opened his heart out while speaking about the challenges he faced
in putting together his Jay-Ho show and how it got where it is now.
Q: Let’s start with a very basic question, what prompted you to launch
Jay-Ho? There is no dearth of talk shows lined up on electronic and social
media coming up with all the information that people need to know about their
celebrities. Why do you think people hook on to your show?
Jay Kumar: Thanks for giving me
an opportunity to share with you the idea behind the Jay-Ho show. You have
rightly pointed out that today one would find a plethora of information about
the artists, sports star, film stars and singers. But all this is part of a
promotional exercise. These interviews you read or watch have either been put
up by PR agencies managing their new releases or building their personal brand.
You don’t get to see the real
person behind the veneer. He is a person just like you and me, someone who
cries, laughs, gets angry or plays with his kids, and does his job like anyone
of us. Of course, the nature of his or her work is such that he/she gets lots
of love and admiration along with the remuneration. The theme of our talk show
is Motivation and Inspiration with a tadka of entertainment.
In each episode of Jay-Ho, the
Jay Kumar Show, I try to dig deeper into the persona in a way to deconstruct
the world-class performer from areas that include films, sports, business, and
art, to extract the best tactics, tools and routines which I and my audience
can implement in our lives.
Jay-Ho! Show is not designed as a
Fast food recipe or a tiktok/Instagram reels. There are already so many shows
around it. Jay-Ho is slow and we try to dig deeper in understanding the process
of Success and failures. We all have fears and we try to understand and learn
from our guests how do they manage their fears, their anxieties and stay
grounded. My goal is always to capture the positives vibes of my guest and pass
it our audience.
I want to make sure that even a
kid in a remote locality of India or one living in New York gets some value out
of Jay-Ho! With this motto on the back of my mind, I try to maintain the
lucidity of the language, keeping it simple yet entertaining.
Q. How do you choose your guests?
We choose our guests very
carefully. It is important for our theme to have a guest who can inspire. My
goal is to let my audience know the best practices they followed in life. For
example, one of my guests, who made it big in early years of his career, later
lost his/her momentum. The artist is now making a comeback in a big way. The
story is quite motivational. He/she even cites the reasons for the failure.
Failure is not a step backward; it is, in fact, an excellent stepping stone to
success. To quote Winston Churchill,
“Success is not final, failure is not fatal: It is the courage to continue that
counts”. Many of my guests are living
example of this quote. Identifying your strengths and weaknesses are important.
Q: Now that your show is a rage in the US and getting attention from
other countries like the UK, Canada, Middle East, and India could you recount
your journey. How the Jay-Ho show was conceptualised, planned and finally
implemented?
Jay Kumar: Well, the idea was
simple. Get to know the person behind the personality we love and admire. Talk
about his highs and lows. No gimmicks, no theatrics, just a heart-to-heart
conversation. That is what my show is all about. Jay-Ho is a honest effort to
understand the real people in the show-biz.
Q. What prompted you to start the Jay-Ho show?
Jay Kumar: When this idea came to me, I had no
clue as to how to pull it off. All I knew was that I wanted a show that would
be about mainly inspiring people/celebrities who have a body of work behind and
have been around for some time. Here in the US, there is a renewed interest in
Indian cinema. A lot of young people from the Indian subcontinent want to know
about Indian films, actors, singers and what have you but their search begins
and ends with Google.
They get to know about their
favourite stars in bits and pieces, that too, second-hand. I thought I could
connect them to the person directly. Moreover, I could also be able to help
popularise Indian cinema here in the US. A lot of white people are hooked to
Indian music and cinema. They too are my audience. When something I do helps
someone overcome his/her challenges in finding their greatness, that’s my new
touchdown! That’s what drives me.
Q.: Could you share with us the challenges you faced in putting this
show together?
Jay Kumar: Definitely! It was
indeed quite challenging to put it together. The biggest challenge was to get
the stars to use their own setup and technology to be on the show. It would
have been easy had I been in India, but coordinating and coaching them on how
to use technology in an effective manner is sometimes challenging. Every guest
has his/her favourite device to be used and an angle that makes them look
better. Controlling their camera remotely is always bit of a task.
We work with a small but
dedicated and talented team under Anurag and Rumi which is responsible for the
technical and editing aspects of the show.
Secondly, getting sponsors in the
US for a show which is technically Indian wasn’t easy either. But by the grace
of the God, I could be able to overcome the hurdle.
I must thank my friends like Sonu
Sood and others who motivated and encouraged me to venture into this endeavour.
Q. Most of your guests are found relaxed on the show and open their
hearts out. How do you manage that?
Jay Kumar. There is no secret to
it. I talk to them with all the love and affection I have for them. I don’t put
my words in their mouth like the typical talk shows. I give them a chance to
speak out candidly by giving them time, by not interrupting, and not bombarding
questions. The magic works. It makes them comfortable to open up as they would
to a friend. For me, each episode is a learning experience. Their experiences
are life lessons that I cherish and want my audience to take note of.
Q.: Which is your favourite episode or personality featured on your
show? And do you only have Indian film Stars on you show?
Jay Kumar: Well that is a bit
difficult to answer. So many people have been featured on the show, yet each
episode is unique and has a charm of its own. Sonu Sood, Alisha Chinai, Altaf
Raja, Abhijeet Bhattacharya, Ali Haider, Ekavali Khanna, Neeraj Kabi, Pitobash,
Abhijeet Sawant among others have so far been featured on the show and they are
all good human beings apart from being great performers. I loved talking to all
of them especially to Sonu Sood for the simple reason that he is my childhood
friend and talking to him was like going down the memory lane.
The answer to your second part of
the question is certainly not. As I mentioned I look for inspiring role models
and they could be anywhere. Though most of my guests are from Indian Cinema but
I have also had silver medalist Boxer, and another singer from Tunisia and
Finland. We are trying to have many other international celebrities from all
walks of life.
Q.: Could you tell us something about your background?
Jay Kumar: Well, as I have
already said I am a trained engineer/technology marketer but have learned the
ropes on the go. I earned an MBA degree with a focus on International Business
from The Netherlands. All along I was working on innovative technologies but
always had an abiding interest in media/films. This passion of mine culminated
in the Jay-Ho show.
Q.: After the Jay-Ho, what next?
Jay Kumar: Honestly I haven’t
thought about it. I take life as it comes. Right now I am totally focused on
the Jay-Ho. I don’t make long term plans. But yes, I want to make the show even
bigger and reach out to more people across the globe. I am working on taking
the show to Europe and South America. In
addition to this, we are working on Jay-Ho Musical/Comedy event in early 2022
in nine cities of the US and two cities in Canada.
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